I bring a solid mix of skills to the table: brand storytelling, data analytics, editorial precision, compliance, and customer-centric messaging. I’ve led content strategy for Medicare Advantage, Medicaid, and individual ACA marketplace plans. I drove digital initiatives for all lines of business, translating complex systems into messaging that moves people and metrics.
 

• Creative + Compliant
  I craft content that resonates with members and meets CMS and all other government and brand requirements. That means fewer rewrites, faster approvals, and streamlined content that's accessible and compelling.
   

• Storytelling + Strategy
  I don't just write copy, I shape narratives that align with your brand voice, member needs, and measurable business goals across email, mobile, digital, and print. Relevant content pitched at the right time and place forms authentic connections that remain intact long after the scroll.
   

• Meticulous + Deadline-Driven
  With a background in publishing, vocal performance, and compliance, I sweat the small stuff. From the tone of a sentence to the structure of a campaign, I ensure every element works together and connects with the audience.
   

• Collaborative + Cross-Functional
  I’ve worked alongside legal, brand, product, sales, editorial, IT, and clinical teams. I've formed professional partnerships with providers, brokers, authors, agents, and agencies. I know how to keep communication smooth, stakeholders aligned, and projects moving in the right direction.
   

Whether you’re launching a new campaign, refreshing your brand voice, or need a steady hand on member communications, I bring the experience, agility, and care to make it happen.